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What is the REThink marketing Conference?

A full day of networking and game-changing presentations from B2B Marketing experts in various fields.

Keynote Speakers 2018

Marcus Andrews

Senior Product Marketing Manager, HubSpot

Marcus Andrews

Senior Product Marketing Manager, HubSpot

Marcus Andrews is a Product Marketing leader at HubSpot. He joined HubSpot from Google and brings a wealth of over 8 years of Marketing experience focused on the B2B and SMB space. He's a frequent HubSpot speaker and speechwriter at HubSpot's annual INBOUND event, as well as an author for HubSpot's Marketing Blog and Medium publication ThinkGrowth.com.

Jamie Turner

CEO, 60 Second Marketer

Jamie Turner

CEO, 60 Second Marketer

Jamie Turner is an internationally recognized author and CNN contributor who has helped The Coca-Cola Company, AT&T, InterContinental Hotels Group and other global brands solve complex marketing and business problems.  He has been profiled in one of the world's best selling marketing textbooks and speaks at corporations and events around the globe.Jamie works as a fractional CMO for many organizations and is the CEO of SIXTY, a marketing consultancy that has helped The Coca-Cola Company, Holiday Inn, SAP and others solve their marketing and business challenges.  He is also the founder of 60SecondMarketer.com, an online magazine that provides tools, tips and tutorials on how to solve marketing problems.Jamie is a regular guest on CNN and HLN on the topics of social media, mobile marketing and branding. He is the co-author of "Go Mobile," which was the #1 best-selling mobile marketing book on Amazon when it was first released, and "How to Make Money with Social Media." He is also an adjunct instructor at the Goizueta Business School at Emory University.

Session Speakers 2018

Perry Nalevka

CEO, Penguin Strategies

Perry Nalevka

CEO, Penguin Strategies

In the past 15 years, Perry Nalevka, CEO of Penguin Strategies, has co-founded and been part of executive leadership in B2B technology startups/leaders both in Israel and the US: REGED, Bolt, MobileMax, OpenLegacy, Daitan Group, IPGallery & Penguin Strategies. Perry works with customers in Israel, Europe and the US and has expertise in marketing automation, social media marketing, inbound marketing, product marketing, lead generation, sales management and more.

Hildur Smaradottir

VP Global Marketing,
Varnish Software

Hildur Smaradottir

VP Global Marketing,
Varnish Software

Hildur Smaradotti is Vice President of Global Marketing at Varnish Software, a global pioneer in high-performance digital content delivery. With 16 years experience in marketing, communication, and PR, and 11 years in tech, Hildur has learned the importance of staying agile when marketing to a tech audience. Hildur is passionate about B2B marketing, tech and innovation. She derives her energy from working in busy, diverse environments and from spending time with friends and family.

Tania Amar

CMO, CXP Consulting Founder, CXP Consulting

Tania Amar

CMO, CXP Consulting Founder, CXP Consulting

After 20 years in marketing executive roles with leading Tech companies in Israel and in France - Areva, Comverse, NICE Systems, JVP, Magic Software, ClickSoftware - Tania founded her consulting firm, CXP Consulting, to offer strategic marketing services for start-ups in the areas of insurtech, fintech, IoT, telecom and healthcare. Tania is also a Board member and a career mentor at the non-profit organization Gvahim.

Jon Burg

Product Marketing Lead,
AppsFlyer

Jon Burg

Product Marketing Lead,
AppsFlyer

Fascinated by how new technologies are changing our individual, cultural and global behavior, Jon Burg appreciates the challenges and opportunities innovation poses and presents to major brands and organizations. As Product Marketing Manager at AppsFlyer, a global leader in mobile attribution and marketing analytics with 12 global offices and a recent investment funding of $56 million, Jon will take you through an amazing campaign where the company's data and analytics were used to generate insane leads and results.

Talia Slutski

Digital Marketing Director,
Titan BrandWise

Talia Slutski

Digital Marketing Director,
Titan BrandWise

Talia Slutski is the Digital Marketing Director at TitanBrandWise, heading the agency's Performance in Digital: Digital Strategy, Digital Storytelling, Digital Tools and Campaigns. Talia brings extensive experience in Digital Marketing, and held similar positions in both startup and international companies. Talia is an advocate of the importance of Branding in the Digital arena - a coherent brand story is key to being heard in the "digital noise" that surrounds us.

Sophie Melnik

Head of Marketing, Outbrain

Sophie Melnik

Head of Marketing, Outbrain

Head of Marketing and Executive team member leading Marketing and Product Marketing initiatives at Outbrain. Manage the international Marketing team. Drive brand message, lift, and story. Previously worked as a Brand Strategist and VP Strategy. Presenting over 17 years of experience with a measurable track record of creating successful brands, product lines and events, each time finding the brand story that inspires action and creates a strategy to meet ambitious new growth goals.

Ethan Chernofsky

Director of Corporate Marketing, Similar Web

Ethan Chernofsky

Director of Corporate Marketing, Similar Web

Ethan is Director of Corporate Marketing at SimilarWeb, the pioneer of Market Intelligence. Prior to this, he was the Vice President of Headline Media, the leading international communications agency in Israel, having worked with some of the top global startups including Wix, Lightricks and more.

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Location

MUZA ///// Eretz Israel Museum

Chaim Levanon St 2, Tel Aviv-Yafo
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